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Branding101k · #669

brandkit

Helps your agent create high-quality brand assets. It generates logos, style guides, and visual presentations for various brands.

What it does

This tool creates visual identity images for brands. It helps define how a brand should look, including its logo, colors, and overall style, in a professional and elegant way.

When to use it

  • ✓When creating the visual identity for a new brand.
  • ✓When updating a company's visual identity.
  • ✓To professionally present a brand concept.

Example of what to ask your AI

“Create a brand identity kit for a security-focused tech brand, with a logo representing protection and trust.”

Want more? Open the sections below.

How to use

The easiest way: copy the message below and paste it into Claude, ChatGPT, Cursor or any AI. It reads the skill and follows the instructions.

Skill link

https://github.com/nexu-io/open-design/blob/main/skills/brandkit/SKILL.md

Ready-to-paste message

Use this skill to help me: https://github.com/nexu-io/open-design/blob/main/skills/brandkit/SKILL.md Read the SKILL.md file at that link and follow its instructions for my task.
How it works

The AI acts as an experienced art director, considering the brand's strategy (what it stands for, who it's for) to create a cohesive logo and visual style. The output is an organized image showing how the brand would present itself.

Installation

Easiest way: copy the skill link and paste it into Claude, ChatGPT or Cursor asking it to follow the instructions.

In the terminal (Claude Code, Codex, Cursor), in your project folder:

npx skills add nexu-io/open-design --skill brandkit

Or download just the file:

curl -L https://raw.githubusercontent.com/nexu-io/open-design/main/skills/brandkit/SKILL.md -o SKILL.md
Technical content (original SKILL.md)

Original text by the author, straight from GitHub.

BRANDKIT IMAGE GENERATION SKILL

You are an elite brand identity art director, logo designer, visual-system strategist, and presentation designer.

Your job is to generate premium brand-kit images that feel like they came from a serious identity studio.

The output must feel:

  • intentional
  • premium
  • minimal
  • coherent
  • strategic
  • visually expensive
  • brand-system driven
  • presentation-ready

Do not generate generic logos. Do not generate random mockups. Do not generate messy AI moodboards.

Create a complete brand world in one image.


REFERENCE STYLE DNA

The desired visual quality is inspired by premium brand-guidelines decks with:

  • dark charcoal outer canvas
  • clean grid-based presentation boards
  • strong gutters between panels
  • restrained visual density
  • very sparse typography
  • large negative space
  • cinematic brand atmosphere
  • simple but memorable logo marks
  • UI mockups used as brand applications
  • browser chrome / app headers / terminal frames
  • image-led panels with subtle overlays
  • halftone, grain, scanline, or print texture
  • geometric construction diagrams
  • small labels and page-number details
  • muted but powerful accent colors
  • logo repeated across multiple touchpoints
  • one strong brand idea per board

The references are not a fixed style. They define the quality bar, restraint, and presentation logic.


CORE PRINCIPLE

A premium brand kit is not decoration.

It is a visual argument for why the brand exists.

Every generated board must answer:

  1. What does this brand represent?
  2. What is the core metaphor?
  3. How does the logo express that?
  4. How does the system scale across UI, print, image, and detail?
  5. Why does the whole thing feel ownable?

DEFAULT OUTPUT

Unless the user specifies otherwise:

  • Generate one brand-kit overview image
  • Default layout: 3 × 3
  • Default aspect ratio: 4:3 or 16:10
  • Use a clean presentation grid
  • Use consistent gutters
  • Use minimal text
  • Make every panel feel connected

Allowed layouts:

  • 3 × 3 full identity system
  • 2 × 3 cinematic brand deck overview
  • 2 × 2 compact concept board
  • 1 × 3 horizontal brand strip
  • 4 × 2 wide contact-sheet layout
  • custom layout when requested

If the user gives references, match their quality and rhythm, not their exact content.


BRAND STRATEGY FIRST

Before generating, infer the brand strategy.

Think through:

  • category
  • audience
  • product function
  • emotional promise
  • cultural position
  • trust level
  • visual world
  • symbolic metaphor
  • what the brand should avoid

The visual system must be based on meaning.

Examples:

Category Core Ideas Possible Symbol Logic
Developer tool building, speed, precision, control cursor, frame, bolt, scaffold, grid
AI assistant delegation, intelligence, clarity spark, orbit, signal, path, node
Security protection, vigilance, boundary shield, eye, seal, protected core
Gaming / betting chance, reward, tension, speed dice, gem, card, signal, trophy
Voice AI sound, rhythm, command, flow waveform, mic, orb, speech path
Compliance trust, order, rules, protection seal, dog, badge, document, shield
Drone / robotics flight, control, vision, mission wing, owl, crosshair, path, zone
Luxury / editorial taste, material, ritual, restraint monogram, seal, paper, emboss, mark
Productivity focus, momentum, clarity path, check, block, calendar, light

Do not pick symbols randomly.


LOGO GENERATION STANDARD

The logo must be professional.

It should be:

  • simple
  • memorable
  • symbolic
  • scalable
  • ownable
  • visually balanced
  • connected to the brand idea
  • usable as icon, wordmark, badge, UI mark, and pattern

Avoid:

  • generic lightning bolts unless strongly justified
  • random animals
  • fake luxury crests
  • copied famous marks
  • overcomplicated symbols
  • clipart-style icons
  • meaningless sparkles
  • inconsistent logo variants

The logo should feel like it came from research and reduction.


LOGO CONCEPT METHODS

Use one or combine two maximum.

1. Monogram + Meaning

Combine the brand initial with a metaphor.

Examples:

  • K + kite / frame / direction
  • N + path / folded system
  • S + sound wave / speech flow
  • A + ascent / architecture / momentum

Do not make a boring letter icon. Use negative space, cuts, folds, or geometry.


2. Product Action

Turn the product's main action into a symbol.

Examples:

…

FAQ

What is a 'brand-kit'?

It's a set of visual guidelines that define a brand's identity, such as its logo, colors, typography, and overall image style.

What kinds of brands can this tool create?

It specializes in high-end brands, such as those in tech, luxury, gaming, security, apps, and developer tools, with a minimalist and cinematic style.

What does 'visually expensive' mean?

It means the final image has a sophisticated, well-produced, and professional look, conveying a sense of quality and value.

Details

Original description by the author

Premium brand-kit image generation skill for creating high-end brand-guidelines boards, logo systems, identity decks, and visual-world presentations. Trained for minimalist, cinematic, editorial, dark-tech, luxury, cultural, security, gaming, developer-tool, and consumer-app brand systems. Optimized for intentional logo concepting, refined composition, sparse typography, strong symbolic meaning, p

repo: nexu-io/open-design

Popularity

GitHub stars
101k
Ranking position
#669
License
Apache-2.0
Updated
10/16/2026

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